World Vision Media Relations Manager
New York, NY (October 2, 2012) — World Vision has partnered with Half the Sky: Turning Oppression into Opportunity for Women Worldwide, a movement inspired by journalists Nicholas Kristof and Sheryl WuDunn's book of the same name. There will be a two-night PBS special television series airing on October 1 and 2 at 9 p.m. EST, which chronicles the stories of women and girls confronting extreme gender inequality around the world and celebrates the remarkable individuals fighting to bring about change.
Traveling with Nicholas Kristof and several A-list celebrity advocates, including America Ferrera, Olivia Wilde, Meg Ryan, Eva Mendes, Diane Lane and Somaly Mam, the television series tells the stories of women and girls around the world and offers possible solutions to some of their most pressing problems: maternal mortality, gender-based violence, sex trafficking and forced prostitution. World Vision United States president, Richard Stearns, was also interviewed for the documentary.
After the broadcast on October 1 and 2, viewers will be directed to the Half the Sky Movement CrowdRise campaign and asked to make a donation to one of the 32 partner organizations involved in the movement, including World Vision. The organization that raises the most donations will receive an additional $20,000 gift from Half the Sky Movement supporter Regina Kulik Scully.
Along with the television series, the Half the Sky Movement seeks to galvanize action using social media, mobile games, celebrity advocates and a Facebook game. It is a call to action driven by growing awareness that empowering women is the greatest opportunity to increase prosperity and stability around the globe.
“Addressing the vulnerability of women and young girls around the world is an integral part of World Vision’s work, ,” said Cynthia Breilh, national director of World Vision’s volunteer network, Women of Vision. “I am proud that World Vision has joined the Half the Sky Movement in using our voices to empower women around the world.”
Women of Vision has heavily engaged in the Half the Sky Movement through sharing stories on their blog and other social media outlets, as well as encouraging Women of Vision chapters across the United States to participate in preview screening events held in their cities.
To learn more about the Half the Sky Movement, go to www.halftheskymovement.org.
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About World Vision:World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide reach their full potential by tackling the causes of poverty and injutice. We serve the world's poor — regardless of religion, race, ethnicity or gender. For more information on their efforts, visit WorldVision.org/press or follow them on Twitter at @WorldVisionNews
About Half the Sky:Half the Sky: Turning Oppression into Opportunity for Women Worldwide is a movement to confront the greatest moral challenge of our time: the oppression of women and girls across the world. Inspired by the groundbreaking book of the same name, the Half the Sky Movement is a call to action driven by growing awareness that empowering women is the greatest opportunity to increase prosperity and stability around the globe. Pulitzer Prize-winning authors Nicholas Kristof and Sheryl WuDunn have lent their voices to women and girls silenced across the world, as well as the unsung heroes working day in and day out to secure their rights and open up opportunities for them to flourish.